Key Takeaways

• Full-stack digital solutions are game-changing for startups launching in sensitive sectors like healthcare

• Combining branding and tech under one strategy ensures message consistency and user trust

• A mobile-first, dynamic website builds accessibility and credibility from day one

• For startups like Nyaasah, a trusted tech partner like Hyplap is a long-term growth enabler

The Challenge

Nyaasah Care, a heartfelt startup committed to elderly care services, had no digital foundation when they approached Hyplap. They needed everything—from brand creation to mobile platforms—but more importantly, they needed to look credible and compassionate from day one. Off-the-shelf tools couldn’t capture the sensitivity and trust needed for healthcare startup digital solutions. They required a partner who could think strategically, build holistically, and execute fast.

The Solution

Hyplap became their digital co-founder—delivering branding, a mobile app, and a dynamic website for healthcare providers all under one roof. Our end-to-end solution included:

• Brand design + brand book to define visual tone, logo, and messaging

• Dynamic Laravel website to showcase services and build user trust

• Mobile app for care services, designed for both families and caregivers

• User-friendly UI/UX tailored for elderly users and caretakers alike

• Email plugin integration for real-time service inquiries and caregiver assignments

We combined technology with empathy—ensuring the experience was just as human as it was functional.

The Results

• 4x increase in qualified service inquiries within the first 2 months

• App adoption by 1,200+ users across Android and iOS within the first quarter

• Positive brand sentiment from early adopters, backed by a consistent identity

• Streamlined caregiver-client matching with in-app service flow

• Strong investor interest due to brand and tech coherence

Nyaasah Care is now positioned as a digitally mature, compassionate healthcare startup ready to scale.